Client
Deliverables
  • Storyboard
  • Production
  • Editing
Year

2018

This year, Breast Screen Vic is asking Victorians to ‘find the 1500’ in an initiative to help raise awareness of breast cancer.

Statistics have revealed that over 1500 women in Victoria might have breast cancer, but don’t know it because they haven’t had a breast screen. That is the message BSV wants to get across in this latest campaign created by Black Fox and their marketing team.
1 in 8 women in Victoria will develop cancer in their lifetime and most of them do not have a family history of the disease. Simple choices you make in your everyday life can reduce your risk. Thanks to early detection and better treatment survival rates are better today than ever before.
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